Automation Fair in Anaheim, California

On the Ground: Key Takeaways from Automation Fair 2024

Dec. 4, 2024
Hosted by Rockwell Automation, the annual event highlighted advancements in AI, cybersecurity solutions, and workforce training to bridge the IT/OT gap.

From Nov. 18- Nov. 21, I attended the 25th annual Automation Fair event, hosted by Rockwell Automation and members of its PartnerNetwork program. 

The event, held this year in Anaheim, California, has grown over the years and now reaches more than 10,000 automation professionals, including chemical, electrical and mechanical engineers and countless operators and technicians. The show encompasses four days of interactive learning with sessions designed around process functions and industries, as well as several training classes focusing on the oil and gas sector. In addition, attendees could browse the expo featuring more than 120 exhibitors showcasing the latest industrial automation technologies. 

At the expo, I talked to several people who were happy to share both the challenges and the benefits they see as part of the industrial automation revolution, including how the latest advancements in artificial intelligence are disrupting the industry and creating a new, exciting tool that can further help increase production efficiencies. Chris Dornan, marketing manger - Logix Controllers at Rockwell Automation, noted that with all the new technology and tools available, maintenance that used to take months, is now being completed in a matter of days. 

Ryan Leroux, stategic accounts manager for Sensia, a collaboration between Rockwell Automation and technology company SLB, mentioned that the automation sector has grown exponentially and the visibility it provides helps optimize production outputs. However, one challenge is finding the right workers to fill the IT/OT space. To help with reskilling workers to fill the gaps between traditional manual labor and more digitalized roles, training options have increased; however, with the higher quantity of training class options available, the quality has decreased, he warned. “It’s pretty much ‘you get what you pay for,’ he said.  

The workforce challenges also bring new opportunities to think outside the box. In some cases, younger workers no longer have a more experienced engineer to shadow and gain valuable knowledge. The younger generation also is more adept with technology. This has allowed many industry providers to rethink more traditional offerings. For example, enclosures don’t typically see major changes from how they’ve been made over the years, but nVent Hoffman, a member of the Rockwell Automation PartnerNetwork, recognized that simulation technologies could help simplify cabinet design and reduce the amount of time engineers spent commissioning and installing. So, regardless of the years of experience an engineer might have, their approach is to help minimize the learning curve, said Sanu Warrier, product director, Software for nVent Hoffman. 

Other buzzwords heard around the show included AI and cybersecurity. As software and cloud-based technologies advance, so do cyber threats. AI not only can help improve operational inefficiencies, it can also provide a more proactive approach to cybersecurity, finding risks before they create vulnerable pathways into operations. 

But it’s not just advanced technologies playing a role. Even “simple” points of defense like card readers can help shut down vulnerable points of access. Juan Martinez, Global Solutions Sales Lead at rf IDEAS, Inc., a Rockwell Automation partner that provides secure passwordless authentication, says its technologies now go beyond simple scanning of an ID badge and can be incorporated into smart phones. In addition, the units do double duty — they can control access and help optimize operations. Operators scan their badge (or phone) to access an HMI and adjust batches; the readers then act as a monitor, tracking and recording the operator’s changes. 

Martinez said this method has helped several of its users improve both their security and their operations’ efficiency. He gave an example of a paint manufacturer who kept losing batches but was unable to determine where and how. rf IDEAS added its security to open HMIs and suddenly the paint manufacturer could see which operators had adjusted the controls that were inadvertently damaging the batches, saving the company millions.

These are the stories Rockwell Automation and its partners like to share to highlight the benefits of industrial automation technologies for plant operations. If you’ve never been to the show, consider attending one in the future. Next year, the event will be held in Chicago from Nov. 17-20. Hope to see you there! 

About the Author

Amanda Joshi | Managing Editor

Amanda Joshi has more than 18 years of experience in business-to-business publishing for both print and digital content. Before joining Chemical Processing, she worked with Manufacturing.net and Electrical Contracting Products. She’s a versatile, award-winning editor with experience in writing and editing technical content, executing marketing strategy, developing new products, attending industry events and developing customer relationships. 

Amanda graduated from Northern Illinois University in 2001 with a B.A. in English and has been an English teacher. She lives in the Chicago suburbs with her husband and daughter, and their mini Aussiedoodle, Riley. In her rare spare time, she enjoys reading, tackling DIY projects, and horseback riding.

Sponsored Recommendations

Keys to Improving Safety in Chemical Processes (PDF)

Many facilities handle dangerous processes and products on a daily basis. Keeping everything under control demands well-trained people working with the best equipment.

Get Hands-On Training in Emerson's Interactive Plant Environment

Enhance the training experience and increase retention by training hands-on in Emerson's Interactive Plant Environment. Build skills here so you have them where and when it matters...

Rosemount™ 625IR Fixed Gas Detector (Video)

See how Rosemount™ 625IR Fixed Gas Detector helps keep workers safe with ultra-fast response times to detect hydrocarbon gases before they can create dangerous situations.

Micro Motion 4700 Coriolis Configurable Inputs and Outputs Transmitter

The Micro Motion 4700 Coriolis Transmitter offers a compact C1D1 (Zone 1) housing. Bluetooth and Smart Meter Verification are available.